Hoka Run Run

This is Roger from Hoka One One Australia and I’m writing to you from Ultra Mecca, Boulder, Colorado.

There’s some video and more photos and news to share shortly, but for now it just has to be said the trails here are phenomenal and the people are an absolute pleasure. Managed to sidetrack Mike Pincus from Boulder Running Company yesterday to talk all things shoe and look at all things gear. After a couple of hours settled on some really fine IceBreaker kit (onya Kiwis) and a bunch of socks, gels, and another pair of Hoka One Ones, of course.

Also checked out a new trail shoe by Scott, with a broad toe box and likely modeled after the Cascadia, the Saucony Peregrine, Inov8’s GTX Roclite, and a very cool orange lightweight trail shoe by Pearl Izumi which felt great and is still on my mind. Didn’t realize that they’re actually based here in Boulder too, on Pearl Street of course.

20111006-024905.jpgBut the bonus today, other than an oxygen-deficient trawl to almost 14,000 feet at the Key Hole in Estes Park, was to meet the owner/operators of BRC – Johnny Halberstadt and Mark Plaatjes. Wish I’d done my research properly before meeting them. Both had distinguished distance running careers and both were interfered with by the boycott of South African sport in the 80s.

Plaatjes was the Marathon World Champion in 1993, and also won LA and podiumed Boston and Chicago. Halberstadt has a sub-2:12 p.b., ran 5:45 at Comrades, was rated by Bruce Fordyce as one of his most fearsome competitors, and to cap it all also had a sub-4-minute mile.

Oh yeah, they both love Hoka One One and although they are both ferociously across the shoe’s biomechanics and compound physics, also believe that the results – especially Diana Finkel’s 2.5-hour p.b. and near-outright-victory at Hard Rock 100 – speak for themselves.

Certainly casts fresh light on the shoe’s innovative properties when proven champions here in the seat of running speak of it so highly.

Look forward to some interesting interviews here on the Hoka blog in coming weeks. And yes, the minimalist movement gets more than a mention too.

If you want to try out the shoes, make sure to get along for our in stores and group runs this week:

Northside Runners, Crows Nest – this Thursday October 13, 6:30pm
Footpoint Shoe Clinic, Mosman – Sunday October 16, 9am for a test run of their October 23 10km course
Running Science, Rozelle – Sunday October 16, 4pm for a run down by the Bay.

Don’t hesitate to get in touch with any questions, through here or contact @HokaAu on Twitter.

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